Friday, January 18, 2013

2012 Year End Top 10 Worst-Selling Vehicles In Canada

2013 Honda CR-Z Milano Red
Canada's 10 worst-selling cars are ranked three different ways in the tables visible below. You'll see vehicles measured by their own year-over-year decline - how 2012 volume compared with 2011 volume. Then non-luxury vehicles are ranked by total 2012 volume. Finally, all vehicles, regardless of price, are ranked by 2012 volume.

We don't include vehicles that have been discontinued, vehicles which weren't on sale by January 2012, or vehicles that manufacturers have officially cancelled. (This leads to confusion, as manufacturers often announce the discontinuation of a model but continue to market the car indefinitely. Sales of the Scion xD, for example, slid 40.8% in 2012. The on-hiatus Chevrolet Colorado fell 46.4%, and its twin, the GMC Canyon, posted a 44.5% slide.)

2013 Dodge Challenger
Now that you understand the format, here are a few good reasons these cars appear here.

The B-Class is actually undeserving, as it wasn't readily available as quickly as it should've been. Erase it, and the Honda CR-Z moves up to #1 and the Chevrolet Traverse joins the first list. The CR-Z? It's not crazily efficient, not quick, not good-looking from many angles, and not a Hyundai Veloster. Acura's supremely dull RL will be replaced by the RLX, but the rename wasn't enough for it to escape GCBC's grasp. You can't fool the worst sellers selection committee. 


The Chevrolet Malibu was a model in transition: the old model was no longer competitive; the new model probably isn't either. The Mazda 2? On paper, it's simply not up to par, regardless of what fun it may provide on the road. Lincoln's MKZ was another model in transition, and the controversial second-gen car, regardless of how it makes you feel, makes the old car look old. The Volvo XC90 is old. The Volvo S80 is almost as boring as the Acura RL. Buick's Regal was eaten up by the less expensive Buick Verano. Canadians have never loved the Dodge Challenger, certainly not the way they do the Ford Mustang, which they don't love all that much, really. But the Challenger was edged out by the Hyundai Genesis Coupe for a spot in the top ten, as sales fell 36.8% to 1485 units. The Genesis was supply-constrained early in the year but also struggled in the front-wheel-drive Veloster Turbo's shadow.

2013 Volvo XC90 red
The Honda Insight isn't a Prius. The Mitsubishi i MiEV looks funny and won't take you far. Canadians have very little Volt desire, so it's not hard to imagine how little appeal the Nissan Leaf has, as it too is an expensive car, but it can't take you far. The Nissan Cube isn't fun, and it's no longer funky. Subaru better hurry up and replace the Tribeca, a car no one wanted even when it was new. The Toyota Avalon is a big sedan in a country that hardly buys the desirable big sedans. 

Nissan's 370Z is priced like a premium convertible in this country, which it shouldn't be. The Nissan Armada isn't that much less popular than other large SUVs, but hey, it's a jumbo ute in Canada. Like most minivans, the Nissan Quest isn't a Dodge Grand Caravan - something's got to finish last. Porsche has been waiting for a new Cayman for what feels like forever. 

The Mercedes-Benz SLS AMG, Audi R8, Nissan GT-R, and Jaguar XK are obviously going to sell rarely; so do Ferraris and Lamborghinis and Aston Martins. We just don't have sales figures for the exotic brands because they don't publish them. You didn't think Hyundai was going to land the Equus on a best seller list, did you? And the Lexus LS and Jaguar XJ? They're not named S-Class or 7-Series, and that hurts.

Updated @ 9:42 AM AT on 01.24.2012
Rank
Worst-Selling Car 
By Percentage Decline
% Change
2012 Year End
2011 Year End
#1
Mercedes-Benz B-Class
- 81.4% 454 2440
#2
Honda CR-Z
- 54.0% 238 517
#3
Acura RL
- 48.2% 29 56
#4
Chevrolet Malibu
- 47.8% 5697 10,913
#5
Mazda 2
- 45.3% 4935 9020
#6
Lincoln MKZ
- 42.2% 867 1500
#7
Volvo XC90
- 39.9% 454 756
#8
Volvo S80
- 38.9% 196 321
#9
Buick Regal
- 37.9% 1767 2846
#10
Hyundai Genesis Coupe
- 36.9% 17732809

Rank
Worst-Selling Car 
By Volume
2012 Year End
2011 Year End
% Change
#1
Honda Insight
168 242 - 30.6%
#2
Mitsubishi i MiEV
196 23 + 752%
#3
Honda CR-Z
238 517 - 54.0%
#4
Nissan Leaf
240 170 + 41.2%
#5
Nissan Cube
318 459 - 30.7%
#6
Subaru Tribeca
390 460 - 15.2%
#7
Toyota Avalon
427 496 - 13.9%
#8
Nissan 370Z
489 453 + 7.9%
#9
Nissan Armada
537 611 - 12.1%
#10
Nissan Quest
668 1022 - 34.6%

Rank
Worst-Selling Car 
By Volume (All Vehicles)
2012
Year End
2011
 Year End
% Change
#1
Acura RL
29 56 - 48.2%
#2
Porsche Cayman
92 124 - 25.8%
#3
Mercedes-Benz SLS AMG
95 110 - 13.6%
#4
Audi R8
112 147 - 23.8%
#5
Hyundai Equus
116 116 0.0%
#6
Nissan GT-R
117 72 + 62.5%
#7
Jaguar XK
122 148 - 17.6%
#8
Lexus LS
150 156 - 3.8%
#9
Honda Insight
168 242 - 30.6%
#10
Jaguar XJ
178 227 - 21.6%
Source: Manufacturers & ANDC 
Vehicle must have been on sale throughout 2012, must not have been officially cancelled by its manufacturer, and must have been showcased on manufacturer's website through 2012.

Related From GoodCarBadCar.net
Top 10 Worst-Selling Cars In Canada - 2011 Year End
Top 15 Worst-Selling Cars In Canada - 2010 Year End
Top 10 Worst-Selling Vehicles In Canada - January 2013
Top 10 Worst-Selling Cars In Canada - December 2012
Top 30 Best-Selling Vehicles In Canada - 2012 Year End
Canada Auto Sales Brand Rankings - 2012 Year End

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