Tuesday, May 1, 2012

U.S. Auto Sales By Brand - April 2012

2013 Infiniti JX
Early reporting from Chrysler Group LLC started April 2012's U.S. Auto Sales By Brand rankings with a bang. The overall Chrysler family was up 20%, a figure which is substantially better than the industry average of approximately 2%. Ford's own Blue Oval brand ended April 2012 as America's best-selling brand, but sales fell 5%. 

Three out of four GM brands reported dramatic declines in April 2012. Sales of its truck brand, GMC, rose 4.5%. Mercedes-Benz headlined as the best-selling premium brand in America. 

Fiat once again posted a best-yet sales month. The Chrysler brand hasn't sold this many vehicles in an April since 2007 - sales jumped 56%, the best gain of any mainstream brand. Jeep has reported two full years of consecutive monthly year-over-year sales gains. Same goes for the Ram brand. TrueCar, however, pointed out that Chrysler spent more money incentivizing cars than any other major automaker in April. Dodge reported in their sales release that Dart production has begun and cars will be on sale in June. 


As for the backsliders, Mitsubishi, Cadillac, and Volvo led the way with 35%, 25%, and 24% drops, respectively. Cadillac is forging ahead with a three-model lineup as the ATS and XTS continue to be marketed heavily through press releases. Volvo, meanwhile, is missing its smallest sedan and wagon. The V40 isn't here yet. Mitsubishi is lacking in its lineup as well.


Subplots from April include Mazda's one-unit victory over the Ram brand, Mini's 11% year-over-year loss despite its growing model range, and the ability of GMC and Jeep to grow further even as cars account for a growing percentage of new car sales. Keep in mind when looking at the surprisingly stalled growth at companies like, for instance, Hyundai and Kia, that April's year-over-year comparisons involve, of course, April 2011. Last April was a booming month. Moreover, there were three fewer days this April to sell cars than there were at this time last year.

There are now three dozen auto brands ranked here. It's worth checking out April 2012's lists of America's best-selling cars, best-selling SUVs/CUVs, and best-selling pickup trucks.

Updated 05/01/2012 @ 4:40 PM AT
Rank
Automaker
April 2012

Change
Year To Date
YTD 
% Change
#1
Ford
173,350
- 4.8%
690,336
+ 5.0%
#2
Chevrolet
155,487
- 8.4%
603,621
+ 3.0%
#3
Toyota
154,990
+ 13.8%
578,007
+ 13.3%
#4
Honda
109,837
- 3.0%
399,197
+ 2.4%
#5
Nissan
64,200
- 0.9%
360,341
+ 11.8%
#6
Hyundai
62,264
+ 0.8%
225,837
+ 10.5%
#7
Kia
47,550
+ 1.0%
185,610
+ 22.2%
#8
Dodge
45,248
+ 2.1%
171,470
+ 17.2%
#9
Jeep
38,684
+ 19.5%
152,830
+ 30.4%
#10
Volkswagen
37,525
+ 31.5%
131,898
+ 38.0%
#11
GMC
32,603
+ 4.5%
124,487
+ 2.0%
#12
Chrysler
31,879
+ 56.4%
111,217
+ 76.0%
#13
Subaru
26,310
+ 6.3%
106,878
+ 15.9%
#14
Mercedes-Benz
24,302
+ 26.9%
88,944
+ 18.4%
#15
Mazda
21,506
+ 4.2%
103,529
+ 21.5%
#16
Ram
21,505
+ 11.7%
91,000
+ 19.6%
#17
BMW
21,062
+ 12.0%
82,611
+ 15.7%
#18
Lexus
17,551
- 0.1%
66,647
+ 2.6%
#19
Buick
15,446
- 16.1%
52,782
- 16.4%
#20
Acura
12,175
+ 4.9%
42,980
+ 0.02%
#21
Audi
11,521
+ 15.0%
40,991
+ 15.8%
#22
Cadillac
9851
- 25.0%
40,817
- 23.9%
#23
Infiniti
7129
+ 5.4%
33,349
- 3.6%
#24
Lincoln
6308
- 12.8%
27,144
- 0.4%
#25
Mini
5731
- 11.1%
19,911
+ 6.0%
#26
Scion
5503
- 3.6%
20,674
+ 11.9%
#27
Mitsubishi
5280
- 34.7%
21,887
- 22.5%
#28
Volvo
4848
- 24.3%
21,265
- 2.7%
#29
Fiat
3849
+ 336%
12,699
+ 819%
#30
Porsche
3437
+ 8.4%
10,596
+ 4.1%
#31
Land Rover
3292
+ 10.4%
13,951
+ 24.0%
#32
Suzuki
1774
- 16.8%
8335
- 5.6%
#33
Jaguar
1073
- 14.1%
4401
+ 17.4%
#34
smart
764
+ 63.6%
3028
+ 45.8%
#35
Maserati
232
+ 1.3%
834
+ 18.8%
#36
Bentley
203
+ 70.6%
653
+ 48.7%
Source: Automakers & ANDC

Related From GoodCarBadCar.net
U.S. Auto Sales By Brand - May 2012
U.S. Auto Sales By Brand - March 2012
U.S. Auto Sales By Brand - February 2012
U.S. Auto Sales By Brand - April 2011
Top 30 Best-Selling Vehicles In America - April 2012
U.S. Auto Brand Market Share - April 2012

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