Friday, March 8, 2013

February 2013 Top 15 Best-Selling Luxury Vehicles In Canada

2013 Audi A6 garnet red
Audi Canada Doesn't List This Garnet Red As
One Of The S6 Sedan's Available Colours, Sadly
1.8% of the new vehicles registered in Canada are represented by the 15 nameplates displayed in the list below. It's an oddball list, being made up mostly by SUVs and crossovers, including one from Chevrolet, the $52,610-$73,765 Suburban. Not exactly "luxury" in the traditional sense.

But we're not displaying sales figures for the best-selling luxury vehicles, not in the traditional sense. All the vehicles listed below have base prices above $50,000. This excludes vehicles like the $29,900 B-Class, even though... *gasp*... it's a Mercedes-Benz. We want to know how Canadians spend their money on cars when they choose to spend more than $50,000. Unfortunately, we can't know the sales figures for specific models. So even though it's easily assumed that a healthy number of the BMW X3s sold in Canada in February cost more than $50,000, it's left off (for the purposes of this list) because it's priced from $42,450.

All Vehicles Ranked By February 2013 & YTD Canadian Sales

The most conspicuously absent cars are the flagship sedans from Mercedes-Benz, BMW, Audi, Lexus, Porsche, and Jaguar. BMW only sold seven 7-Series sedans in February. At least the numbers were fitting, although the 84% decline sucked. Mercedes-Benz led the segment with 34 sales between the S-Class and CL-Class coupe.

Canada luxury auto brand market share chart February 2013
Click Chart For Larger View
Also missing? The Lincoln Navigator found 52 buyers in February. Infiniti Canada sold 47 big QX56 SUVs, the same number Lincoln put up with the MKS. Incidentally, Porsche sold 47 911s and Subaru sold 47 BRZs.

Historical monthly and yearly sales figures for any vehicle can always be accessed through the dropdown menu near the top right of this page (for non-mobile users) or at GCBC's Sales Stats page. GoodCarBadCar published a list of Canada's 30 overall best-selling vehicles earlier this morning. By Monday, you'll be able to see the sales figures for every vehicle sold in Canada in February 2013 in one place. The All Vehicle Rankings post will rank vehicles by year-to-date and February totals.

These were Canada's top-selling expensive vehicles last month. For the price of one Good 12-winning Range Rover, you could have two Range Rover Evoque and a Fiat 500 Turbo. For the record.

January 2013 Top 15 - February 2012 Top 30
Rank
Luxury Vehicle 
(Min. Base Price $50,000)
February 2013
%
Change
Year 
To Date
YTD
% Change
#1
Mercedes-Benz M-Class
325 - 1.2% 594 + 1.5%
#2
Mercedes-Benz 
GL-Class & G-Class
192 + 33.3% 383 + 44.5%
#3
Mercedes-Benz 
E-Class & CLS-Class
183 - 18.7% 300 - 26.8%
#4
Acura MDX
165 - 54.2% 422 - 30.0%
#5
BMW X5
162 - 45.6% 355 - 31.3%
T6
Land Rover 
Range Rover Sport
140 + 18.6% 248 + 19.8%
T6
BMW 5-Series
140 - 4.8% 331 + 22.6%
#8
Porsche Cayenne
116 + 26.1% 204 + 27.5%
#9
Audi Q7
115 + 33.7% 218 - 11.4%
#10
Land Rover Range Rover
62 + 67.6% 146 + 156%
#11
Infiniti FX
59 + 20.4% 108 + 2.9%
#12
Cadillac Escalade
58- 13.4% 121 - 12.3%
#13
BMW X6
57 - 25.0% 97 - 21.8%
T14
Chevrolet Suburban
55 - 20.3% 106 - 26.4%
T14
Audi A6
55 - 25.7% 103 - 35.2%
Source: Manufacturers & ANDC
Red font indicates year-over-year declining sales 
$50,000 USD (before delivery) is an arbitrary borderline, but if GCBC was to follow this new system of designating only expensive vehicles as luxury vehicles, $50K seemed like a safe place to begin - it equals the average U.S. new car transaction price plus $15,000, plus another $5000 to account for Canadian increases. Plenty of less expensive vehicles with specific models feature prices above $50,000 - M, RS, and AMG models come to mind, specifically - but in the case of this list, we know that none of the registrations were of cars priced at $35,900, as would be the case with the BMW 320i, which costs less than a Hyundai Santa Fe 2.0T Limited. The list has been cut from 30 to 15 - 30 "best sellers" would have made up a large portion of the 50-odd vehicles on sale in Canada with base prices above $50,000 and would have therefore diluted the "best-selling" message. The biggest problem with a $50,000 minimum price of entry? Cars like the Cadillac XTS, which starts at $48,995, sporty cars like the $48,600 Audi TT, and SUVs like the $49,930 Chevrolet Tahoe and $49,675 Volkswagen Touareg, only one of which, incidentally, would have cracked February's Top 15: the Touareg.

Related From GoodCarBadCar.net
Top 15 Best-Selling $50K+ Vehicles In Canada - January 2013
Top 30 Best-Selling Luxury Vehicles In Canada - February 2012
Top 30 Best-Selling Vehicles In Canada - February 2013
Canada Auto Sales Brand Rankings  - February 2013

No comments:

Post a Comment