Thursday, July 31, 2008

ADVERTISING IN evo

Don't be confused about what you'll read below. Take a look back at the so-called Strange Timing For Truck Advertising in Motor Trend in order to improve your comprehension. Now it's more than apparent to all of us that pickup truck advertising is nearly extinct in British car enthusiast magazines like evo. In an issue like 120 where evo delved heavily into eco, the timing would've been poor.

Nevertheless, having briefly covered the advertising scenario in Motor Trend's September issue, The Good Car Guy figures it's important to cover all bases. That makes this second base. Read on.

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2 - pages of advertising inside the cover for the Audi A6 Avant Le Mans Edition (A6's are available with V8s)

2 -  consecutive pages of advertising for the Volkswagen Passat CC

2 - consecutive pages of advertising for the Mercedes-Benz CLS (available with V8)

2 - consecutive pages of advertising for the Porsche using a picture of a '63 911

2 - consecutive pages of half-page advertising for the Saab 9-3 Turbo X

2 - consecutive pages of advertising for the Honda Civic Type R

2 - consecutive pages of advertising for the Lexus IS F (the only IS with a V8)

2 - consecutive pages of advertising for the Ford Kuga, the first vehicle even approaching an SUV/crossover inside evo's pages

2 - consecutive pages of advertising for the Vauxhall VXR8, a V8-engined Pontiac G8-alike

1 - page of advertising for the Prodrive-tuned Alfa Romeo Brera S alongside a 4-star review of the Alfa Romeo Brera S

1 - page of advertising on the back cover for the Seat diesel range

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