July 2012 Top 10 Worst-Selling Vehicles In America

Mercedes-Benz USA Sold A Ridiculous 1115
SLKs in July 2011. Not So Much This Year.

In what was already a rough end-of-lifecycle year, July 2012 was the worst month yet for the Porsche Cayman. Up until June, the odd Cayman was featured in a showroom with the odd Boxster or two. Now the new Boxster is here - and selling fast - and the older design of the hardtop Cayman renders it less desirable. Not that there are many Caymans to be had if you did find the car desirable. Cars.com shows only 41 in current Porsche USA inventory, nearly half of which are R models. 

So only 14 Porsche Caymans were sold in America in July 2012, down 89% compared with July of last year. No car that's still marketed suffered so great a year-over-year decline, although a potential Cayman competitor from Mercedes-Benz, the SLK, plunged from last July's extraordinarily high 1115 units to 235 in July 2012, a 79% drop. 

From a volume perspective, mainstream brand cars like the Mitsubishi i, Subaru BRZ, and Suzuki Kizashi trailed the mainstream pack. Require ye perspective? Those three cars found 33, 498, and 526 buyers in July, respectively. The not-at-all best-selling Nissan Murano sold 4363 times, the Kia Rio sold 3646 times, and the Scion FR-S sold on 1649 occasions.

Historical monthly and yearly sales figures for all these models can be accessed through the first dropdown menu at GCBC's Sales Stats home. Below, the 10 worst-selling cars in the United States in July 2012 were ranked three different ways.

Rank	Worst-Selling Car  By Percentage Decline	% Change	July 2012	July 2011
#1	Porsche Cayman	- 88.7%	14	124
#2	Mercedes-Benz SLK	- 78.9%	235	1115
#3	Honda CR-Z	- 62.4%	330	878
#4	BMW Z4	- 61.9%	173	454
#5	Infiniti EX	- 61.6%	215	560
#6	Chevrolet Traverse	- 59.8%	5746	14,283
#7	Nissan Leaf	- 57.6%	395	931
#8	Honda Insight	- 57.5%	419	987
#9	Lexus LFA	- 57.1%	3	7
#10	BMW X6	- 55.4%	259	581

Rank	Worst-Selling Car  By Volume	July 2012	July 2011	% Change
#1	Mitsubishi i MiEV	33	-----	-----
#2	Subaru Tribeca	151	235	- 35.7%
#3	Suzuki Equator	167	213	- 21.6%
#4	Honda CR-Z	330	878	- 62.4%
#5	Nissan Leaf	395	931	- 57.6%
#6	Honda Insight	419	987	- 57.5%
#7	Suzuki Grand Vitara	473	386	+ 22.5%
#8	Subaru BRZ	498	-----	-----
#9	Suzuki Kizashi	526	662	- 20.5%
#10	Volkswagen Eos	533	1153	- 53.8%

Rank	Worst-Selling Car  By Volume (All Vehicles)	July 2012	July 2011	% Change
#1	Lexus LFA	3	7	- 57.1%
#2	Porsche Cayman	14	124	- 88.7%
#3	Mitsubishi i MiEV	33	-----	-----
#4	Mercedes-Benz CL-Class	39	24	+ 62.5%
#5	Acura RL	40	70	- 42.9%
#6	Audi R8	55	82	- 32.9%
#7	Mercedes-Benz SLS AMG	59	49	+ 20.4%
#8	Mercedes-Benz G-Class	64	114	- 43.9%
#9	Acura ZDX	85	102	- 16.7%
#10	Jaguar XK	105	126	- 16.7%

Source: Manufacturers & ANDC 
Vehicle must have been on sale throughout July, must not have been officially cancelled by its manufacturer, and must have been showcased on manufacturer's website through the month.

Related From GoodCarBadCar.net
Top 10 Worst-Selling Vehicles In America - August 2012
Top 10 Worst-Selling Cars In America - June 2012
Top 10 Worst-Selling Cars In America - July 2011
Top 30 Best-Selling Vehicles In America - July 2012